Yaham Unveils a New LED Pylon at New York-New York

Located just three miles from Harry Reid International Airport, New York-New York is a New York City-themed hotel and casino on the Las Vegas Strip.

Yaham brings a new sparkle to the New York-New York with a striking new triple-sided LED pylon display. The new DOOH not only marks out the physical presence, but also attracts more attention from passers-by, effectively enhancing brand promotion and ensuring that our clients can get the most from their LED display investment.

The upgrade aims to build an aesthetically pleasing LED pylon by seamlessly integrating the digital screen into the pylon. The original design was divided into two parts, resulting in a pronounced sense of separation. Yaham replaced the two separated double-sided screens with a larger, triple-sided wraparound display.

Boasting an area of 7,600 ft² and the upgraded P10 pixel pitch, the new LED pylon offers a stunning visual experience with a wider viewing angle, larger scale and enhanced visibility.